Celtics City
Partners:
Waiting In The Sky
Project Description:
We partnered with Waiting In The Sky to develop the social strategy and social content to promote the 9-part HBO Max original series Celtics City.
+ Social Ideation
+ Social Story Development
+ Social Content Development
the most storied franchise in nba history
Celtics City chronicles the remarkable saga of the Boston Celtics, the NBA’s most successful and storied franchise.
From the team's founding to its triumphant 2024 championship, the documentary series delves into the fierce rivalries, defining moments, and societal forces that have shaped the organization’s enduring legacy.
“Celtics is a way of life.”
- red auerbach
follow hbo max for more content
Catch the latest exclusive content, episodic teasers and more from Celtics City.